With the change in trends, businesses are seen to shift towards digital platforms, rather than selling products/services through a physical store. This shift has been observed due to change is consumer preferences to go for online shopping as it simple and more convenient. If you’re aware of the word ecommerce, you would have likely heard about Shopify and BigCommerce. Both of these platforms are known names in the ecommerce market. Amongst the many, Shopify and Bigcommerce are two of the leading platforms present in the ecommerce markets.
This article will take you through a comparison between both the platform and it will help you decide that which platform is ‘the one’ for your business.
Shopify: Pros and Cons
Shopify is a service provider to more than 600,000 customers, this leads to credibility and trust. It has an amazing inventory system and you can sell your stuff at any channel e.g. Facebook, Instagram etc. Shopify offers 24/7 support to its customers via call, live chat and email. It provides 100 plus themes and around 1500 built-in applications which are greater than what BigCommerce offers.
If we look at the cons, it is not so good with international scalability and depends upon third-party applications for support. Furthermore, if you want to switch your template, that would require you to reformat it.
BigCommerce Enterprise: Pros and Cons
BigCommerce is considered to be an amazing software for small businesses. It offers a wide variety of built-in features and also supports selling on different channels and platforms. Search ranking can be improved through SEO and Search Filters.
If we look at the cons, there is no mobile application for BigCommerce which is a big negative point and most of the people nowadays prefer downloading the applications for convenience. Furthermore, the navigation of the editing interface is complex and the platform can be difficult for beginners as it consists of some terminologies that are complicated and new.
Shopify on the other hand is the most popular and preferred software sue to its simplicity and efficiency. You can easily set-up your online store in 3 simple steps and it doesn’t require any additional learning.
Therefore, choosing Shopify for your business is a good option, especially if you’re a mid-large business. It is efficient and easy to use, and the perfect ecommerce solution for your business.
— AdShark Marketing (@AdSharkFargo) 12 de febrero de 2019